Bricomarché Île-Jourdain Improves Operations with cWatch
Challenge
When Yoann Freyja, formerly a telecom executive, took ownership of the Bricomarché store in Île-Jourdain, the business was underperforming. The store, covering approximately 2,000m² with an additional outdoor area, faced difficulties in managing customer service and internal communication, particularly with limited staff.
This negatively impacted the customer experience and made efficient teamwork difficult. The store needed a practical solution to improve operations and bring customers back.
Solution
- 15 employees
- 10 cWatch Devices
- 5 cPanel Tablets
- cDashboard
Yoann chose cWatch to address these challenges. 15 employees were equipped with 10 cWatch devices, and 5 cPanel tablets were strategically placed for customer use.
Management uses cDashboard for real-time monitoring and data analysis.
Results
Each month the store observes on average:
Better Customer Service
cWatch reduced customer wait times. The cPanels provide a convenient way for customers to request assistance, averaging 177 calls per month.
Improved Sales
Better communication and more efficient operations have contributed to increased sales, with the average shopping cart value increasing by 5 to 8 EUR per month.
Effective Teamwork
cWatch facilitates clear and direct communication between employees, with approximately 3,550 messages sent between staff members each month. This improved communication fosters better teamwork and problem-solving.
Improved Employee Efficiency
Staff members find cWatch helpful for their daily tasks, contributing to a more productive work environment.
Modernized Operations
Implementing cWatch has brought a modern approach to store operations, focusing on customer needs and efficient service.
“cWatch has made a significant difference in how we operate. Communication is much improved, both with customers and within the team. It allows me to connect with staff immediately, even when I’m not at the store. Customers find the cPanels easy to use, and my team can respond to their needs quickly. I’m very satisfied with cWatch.” – Yohan
Frejabise Owner Bricomarché Île-Jourdain
Conclusion
Bricomarché Île-Jourdain’s experience, with quantifiable results, demonstrates how cWatch can provide practical solutions for common retail challenges.
By addressing staffing, communication, and customer service issues, cWatch has led to tangible improvements in operations, customer experience, and sales.
Learn how our customers around the world use cWatch every day to enhance team collaboration, improve safety, deliver a better buying experience, and increase visitor-to-customer conversion.
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